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TEAM WHISTLE CELEBRATES WORLD TRICK SHOT DAY IN PARTNERSHIP WITH META ON TUESDAY, DECEMBER 7
Creators and Athletes like Rachel DeMita, Deestroying, Briana Green and Famous Los to Participate Sharing Their Celebration of Trick Shots While Encouraging Users to Show Their Moves
NEW YORK –(December 7, 2021) – Team Whistle, the global sports and entertainment media company, is celebrating World Trick Shot Day in partnership with Meta on Tuesday, December 7. World Trick Shot Day was coined by the world-famous Harlem Globetrotters, the originators of the trick shot, to bring this celebration to give enthusiasts a chance to showcase their most impressive shots. The program will see creators and athletes posting their best trick shots to Instagram and Facebook Reels while encouraging users to share their best videos and join the movement on #WorldTrickShotDay.
“Instagram and Facebook are places where creators can thrive, both creatively and economically, " said Dev Sethi, Head of Instagram Sports. "Sports creators, in particular, have an amazing presence on our apps, so we’re excited to partner with Team Whistle to showcase some of their work through the always-entertaining lens of trick shots.”
Over 75 of the top sports influencers and athletes will participate on World Trick Shot Day posting their videos to Instagram and Facebook. Top creators like Rachel DeMita, Deestroying, Briana Green and Famous Los will participate in the event, sharing their own trick shots and encouraging their fans to do the same. Fans will vote on their favorite submissions from fellow participants through reels, carousels, and stories on Whistle’s Instagram Page.
"I’ve been playing basketball my whole life, so now as a content creator and sports personality, trick shots are a big part of my content,” said Rachel DeMita.” I love coming up with new trick shot ideas that fit my unique skills and personal style. Hopefully my videos will motivate and inspire my followers and other creators to think outside the box and get creative with their trick shots. That’s what #WorldTrickShotDay is all about.”
“I have been creating trick shots since the very beginning of my career and it’s a huge reason why I am who I am today,” said Deestroying. “My motto has always been to destroy every obstacle and making the best video possible for #WorldTrickShotDay is no different. I expect my followers to get involved and do the same.”
“We know sports content and how young audiences want to consume it across platforms,” said Dashiel Desloovere, VP, Content Strategy & Programming. “Meta has been a great partner to us and we’re excited to continue our collaborative efforts to create added value to our existing partnership while catering to their large audience of avid sports enthusiasts.”
This comes off the heels of Meta and Team Whistle partnering on the launch of a new daily sports prediction game called Pick & Play Sports.
About Team Whistle:
Team Whistle is a sports and entertainment media company built to engage and activate today’s fans worldwide through positive and relatable content, wherever and however they want it. Team Whistle is a pioneer in the data-driven creation and distribution of positive and relatable content in sports and entertainment for young audiences globally. Team Whistle's proven portfolio of unscripted, scripted and interactive shows are available across its expansive social and AVOD media distribution network. The company's video content IP and audience combined with its powerful analytical, production and commercial capabilities serve to help brands, distributors, talent, sports leagues and media companies activate and engage consumers across the content ecosystem.
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Contact:
Stacey Richman
973-219-5872
